Elito:
Premium E-Commerce
From ₹8L to ₹28L monthly revenue by rebuilding the checkout experience. Cart abandonment dropped from 68% to 22% — a 3.5x revenue increase in just 3 months.
₹28L
Monthly Revenue
22%
Cart Abandonment
8.4%
Conversion Rate
3.5x
Revenue Growth
The Problem
Elito, a premium shoe brand, was losing customers at the checkout page. Their existing e-commerce site had a clunky multi-step checkout process, slow page loads, and no payment optimization. 68% of carts were being abandoned.
- ✕ 68% cart abandonment rate
- ✕ 5-step checkout process frustrating customers
- ✕ No UPI/Wallet payment options (India-critical)
- ✕ ₹8L/month revenue plateau for 6 months
The Solution
RAGSPRO completely rebuilt the Elito storefront with conversion-optimized design:
One-Click Checkout
Razorpay integration with UPI, wallets, cards — checkout in under 30 seconds
Speed Optimization
Page load time reduced from 4.2s to 1.1s with Next.js SSR and image CDN
Smart Product Pages
AI-powered size recommendations, 360° product views, and social proof
Cart Recovery System
Automated WhatsApp + email reminders for abandoned carts
Tech Stack
Frontend
Next.js + TailwindCSS
Backend
Node.js + Prisma
Payments
Razorpay
Database
PostgreSQL
CDN
Cloudflare
Hosting
Vercel Edge
Results
- ✓ Cart abandonment dropped 68% → 22%
- ✓ Monthly revenue grew ₹8L → ₹28L in 3 months
- ✓ Conversion rate increased to 8.4%
- ✓ Page load time reduced 4.2s → 1.1s
- ✓ ₹45K/month scale potential established
"Our e-commerce store was losing customers due to slow checkout. RAGSPRO rebuilt Elito with Razorpay integration and one-click checkout. Cart abandonment dropped from 68% to 22%, monthly revenue increased from ₹8L to ₹28L in 3 months."
Amit Patel
Owner, Elito — Fashion E-commerce
Want Similar Results?
RAGSPRO builds conversion-optimized e-commerce platforms that actually drive revenue.